The performance management process involves a structured approach to evaluating and improving employee performance to align with organizational goals. It includes setting clear objectives, continuous feedback, regular performance appraisals, and employee development plans. Methods such as 360-degree feedback, key performance indicators (KPIs), management by objectives (MBO), and self-assessments help measure performance effectively. Coaching, mentoring, and training programs further enhance employee growth. Regular performance reviews ensure accountability and motivation while addressing areas for improvement. By fostering open communication and recognizing achievements, organizations create a culture of continuous improvement, ultimately driving productivity and business success.